AI Insights · Timothy · March 2023
Top 5 Ultracasual Games on iOS in Brazil for Q1 2023
A look at the performance of the top 5 ultracasual games on iOS in Brazil during the first quarter of 2023, including download and active user trends.
During the first quarter of 2023, the ultracasual gaming market on iOS in Brazil saw some interesting trends. Here, we take a closer look at the performance of the top 5 ultracasual games: Acrylic Nails!, Fill The Fridge!, Bacon – The Game, Balls'n Ropes, and ASMR Simulator-Makeover&Relax.
Acrylic Nails! saw weekly downloads fluctuate throughout the quarter, starting at around 10.7K in late December and ending at approximately 5.1K in the final week of March. The game experienced a slight dip in weekly active users, beginning with around 22.9K and dropping to 13.6K by the end of the quarter. Weekly revenue for the game remained negligible until a minor peak of $9 in the last week of March.
Fill The Fridge! had a varied download trend, starting at 5.2K and ending the quarter at about 2.4K. Weekly revenue showed minor fluctuations, peaking at $52 in the week of January 23. The game’s weekly active users saw a notable decline from around 14.3K at the start of the quarter to 9.5K by the end.
Bacon – The Game experienced significant growth in weekly downloads, starting at 154 and reaching 5.4K by the end of March. Active users increased substantially from 560 to approximately 10.7K during the same period, with a peak of over 10.3K in mid-March. Revenue remained negligible throughout the quarter.
Balls'n Ropes had a steady download trend, starting at 4.1K and ending at about 2K. Weekly active users showed a consistent increase, climbing from 7.9K to 18.7K over the quarter. Revenue was relatively low, peaking at $68 in mid-January.
ASMR Simulator-Makeover&Relax saw a decline in weekly downloads from 5.1K at the start of the quarter to 1.8K by the end. However, weekly active users increased significantly, starting at 22.3K and reaching 38.3K by the end of March. Revenue data for the game was negligible throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower’s website.